Google Keyword Planner now has enhanced forecasting tools that let you break down keyword forecast volumes by city, region, and device type. This brings a new level of granularity to campaign planning.
Why we care. For advertisers targeting multiple locations or optimizing for specific user contexts, this update enables more precise budgeting and local strategy alignment. The ability to forecast at the municipality or DMA (Designated Market Area) level can help you identify high-performing geographic areas before launching.
Details:
First seen. Screenshots shared by Amiya Prakash, PPC specialist at CausalFunnel, showed new interface panels for location breakdowns and forecast metrics, suggesting a staged or experimental rollout across select accounts.
Bottom line. While not formally announced, this Keyword Planner update could shift how advertisers build geographically targeted campaigns, bringing more data-driven clarity to localized ad strategies.
Google Keyword Planner now has enhanced forecasting tools that let you break down keyword forecast volumes by city, region, and device type. This brings a new level of granularity to campaign planning.
Why we care. For advertisers targeting multiple locations or optimizing for specific user contexts, this update enables more precise budgeting and local strategy alignment. The ability to forecast at the municipality or DMA (Designated Market Area) level can help you identify high-performing geographic areas before launching.
Details:
First seen. Screenshots shared by Amiya Prakash, PPC specialist at CausalFunnel, showed new interface panels for location breakdowns and forecast metrics, suggesting a staged or experimental rollout across select accounts.
Bottom line. While not formally announced, this Keyword Planner update could shift how advertisers build geographically targeted campaigns, bringing more data-driven clarity to localized ad strategies.
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It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy.
The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making
The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution
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